HEPTrepreneurs Training School - Hidden Sales for the Non‑Sales Person
Atelierhaus, Ludwig-Engel-Weg 1
64287 Darmstadt
HEPTrepreneurs Training School
We are pleased to announce the third HEPTrepreneurs Training School in Darmstadt.
Title: Hidden Sales for the Non‑Sales Person – Selling Your Ideas, Your Work, and Yourself
Speakers: Ian Tracey & Anke Lohmann, Anchored in
Where: Atelierhaus, Ludwig-Engel-Weg 1, 64287 Darmstadt
What to expect: This one-day HEPTrepreneurs Training School at GSI/FAIR helps colleagues across research, engineering, administration and other areas become more confident and effective in “selling” their ideas, projects and capabilities – even if they do not see themselves as salespeople. The topic complements last year’s workshop on negotiation and conflict resolution by focusing on what often comes before negotiation: convincing others clearly and honestly. No previous participation or prior knowledge is required.
We will explore how “hidden sales” appears in everyday working life: gaining support for a project, presenting yourself for jobs and fellowships, explaining technical or innovation ideas to non-experts, and making a stronger case in proposals and funding applications. The day combines short inputs with interactive exercises, case discussions and Q&A. One block will be tailored to topics suggested in advance by participants. Selected sessions will be streamed to enable remote participation.
About the Speakers: Following on from the HEPTrepreneurs 2023 Training School, we are pleased to welcome back Ian Tracey and Anke Lohmann from Anchored In, who will guide you through the programme.
Ian Tracey is CEO of Anchored In. He has over fourteen years' experience in helping leaders working in research and technology-intensive environments to realise their potential, build their teams, turn their ideas into businesses and win investment. He has worked with SMEs and organisations such as STFC, CERN, Innovate UK, Innovate UK Business Growth and Innovate UK Business Connect.
Anke Lohmann is the Founder and Chair of Anchored In. Throughout her career, she has worked across academia, start-ups, SMEs, and multinational companies, covering the full innovation journey from applied R&D and product development to technology commercialisation and innovation policy. She has extensive experience in connecting research with industry, including establishing the UK’s national quantum technology network at Innovate UK KTN. Today, she supports researchers, companies, and policymakers in accelerating innovation, translating technologies into real-world impact, and developing innovation strategies.
Save your seat! We offer 20 seats on-site and live stream for certain sessions. Priority is given to those who register first. Please register via the registration link below. No fee is due.
We look forward to your participation!
HEPTrepreneurs is an event series addressed to all members and partners of the HEPTech network who are interested in entrepreneurship. The series focusses of High Energy Physics Entrepreneurship and covers various themes in different event formats like inspirational and interactive talks, round tables and keynotes.
GSI: https://www.gsi.de/en/innovation, https://www.linkedin.com/showcase/104201553/
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